Become a PlayFirst Developer

Are you interested in stretching genres, bending expectations, breaking rules and imagining and inventing the future of popular games? Then PlayFirst is the right choice for you.

Why Work with Us?
Got an Inspired Idea or Mechanic?
Meet Our Developers

Why Work with Us?

Every PlayFirst published game gains the advantage of:

• Funding. Creating a great game means giving it the time it deserves to create a lasting piece of pop culture. We offer various funding models to meet your needs, whether you have a great concept on paper, a game that's almost complete, or anything in between.
• Marketing. We are a publisher first and foremost, and we're the first company in casual games to set ourselves up that way from the start. What that means is we have dependable relationships with the key industry leaders and deep marketing know-how: all of which helps to get your game noticed, tried, talked about and sold. We not only distribute your game, but we extract maximum marketing value through our long-term relationships so your game stands apart.
• Consumer Understanding. We think games are for people so we listen to the end customer at many points during game development. Through our numerous game panels, usability, focus testing, expert advisors (on game design and cultural localization) and pre-beta testing, we learn where your game will have its best success. We help your game and your audience come together.
• Sales. Our games are sold on over 500 sites worldwide - and that's a lot of contracts. When you sign one contract with us, we take care of all the other contracts: portals, retail, mobile, console and more, so that you can focus on your game design. Your game reach grows without you having to spend time cutting the deals.
• Distribution. We distribute to over 500 sites around in more than 35 countries with custom localization expertise. You never know where your game will be a hit, so we publish games across our networks and focus on penetrating key territories and languages. We're growing the network for your PlayFirst published game every day.
• PR. We work with our PR firm to broaden the casual games audience and bring your game to casual gamers wherever they play. We've been in the New York Times, Daily Candy, USA Today, CNN, Reuters and more. Check out our recent media coverage.
• Guidance. Each developer has different needs, different strengths and different areas where they want to focus. So we're set up to complement and supplement where we're most needed and get out of the way where we're not.
• Technology. Our core technology, the Playground SDK, is engineered to port games nimbly to new platforms. Creativity is paramount and we'll work in whatever way allows you to express your creativity most easily. That said, we encourage you to check out our SDK as it easily and simply takes your game more places.
• And a Bit More. PlayFirst brings to bear a full range of business, legal, quality assurance, and consumer testing services. We think of these as the extra polish that gets the game shiny enough to make all the difference in sales. In essence, we round out development teams by providing the expertise behind bringing their great ideas - and great games - to market.

Got an Inspired Idea or Mechanic?

We believe that by taking on the risk of fully funding developers we will make room for them to try new things and push the creative envelope. Contact us if you have a game or game concept that you think could become a breakaway hit.

Developers

We work with some very talented developers. Take a look.

	Gamelab Miss Management LEGO Fever Out of Your Mind Plantasia™ Egg vs. Chicken™ Diner Dash® Subway Scramble™
	Mind Control Software Oasis™ Spellagories™
	PiEyeGames Sweetopia™ Cubology Circulate
	Mystery Studio Pirate Poppers™
	Say Design, Inc. Solitaire Pop™ Poker Pop™
	Foundation 9