PlayFirst Hopes To Realize Next Hit Franchise With Dream Chronicles™

Diner Dash® Publisher Launches New Genre-breaking Casual Game

SAN FRANCISCO - June 12, 2007 - Have you ever woken from a dream so real, you weren't sure whether it was fantasy or reality? This magical realm of blurred consciousness is the beguiling setting for Dream Chronicles™, a downloadable game launching today from leading casual game publisher, PlayFirst, Inc. As the publisher behind the mega-hit Diner Dash® series, PlayFirst is betting on Dream Chronicles as its next hit franchise. Developed by KatGames, Dream Chronicles is designed to appeal to novices and experienced casual game players alike. The game is now available for both the Mac and PC at www.playfirst.com/game/dreamchronicles.

"Casual gamers have become increasingly sophisticated in their tastes for quality content. After the successful launch of our light economic simulation game, Chocolatier™, we knew that Dream Chronicles, with its innovative but approachable gameplay, would be the perfect follow-up title," said John Welch, president and CEO, PlayFirst. "We've received such a positive response from both die-hard casual game fans and new players through usability testing, polls, consumer feedback and forecasting data, that we anticipate Dream Chronicles will become another major hit for PlayFirst."

In Dream Chronicles, players discover that the line between reality and fantasy no longer exists. The game begins as Faye awakes to find her husband missing and the entire kingdom of Wish under a mysterious sleeping spell. Players are called upon to help Faye embark on an adventure through a gorgeous dream world to find her husband and save the kingdom. To solve the mystery, players must complete challenging puzzles and search for subtle clues leading to the whereabouts of Faye's husband. But if not all of the clues are found, the spell may never be broken!

"We're always looking for ways to drive the category forward with new and innovative casual games," said Kenny Dinkin, vice president and executive producer, PlayFirst. "Dream Chronicles' unique combination of strategy, adventure and hidden object-style gameplay is brought to life by KatGames' luminous Art Nouveau images, a mesmerizing musical score and a gripping storyline. It immerses players in a spell-binding quest through an elegantly designed, lyrical dreamscape."

Please visit www.playfirst.com for more information or to download a free trial. The unlimited version of Dream Chronicles can be purchased for $19.95.

About PlayFirst, Inc.
PlayFirst is a leading publisher of highly-original games made for casual gamers wherever they play. Committed to fostering creativity, PlayFirst works with talented internal and external developers to bring innovative games to multiple platforms, including PC, Mac, mobile and handheld. PlayFirst's portfolio of games includes the top-selling hit Diner Dash®, which has more than 200 million plays worldwide. Founded in 2004, PlayFirst is funded by Mayfield Fund, Trinity Ventures and Rustic Canyon Partners. For more information visit www.playfirst.com.

PlayFirst, the PlayFirst logo, Chocolatier, Dream Chronicles and Diner Dash are trademarks of PlayFirst, Inc. PlayFirst, the PlayFirst logo, and Diner Dash are registered trademarks in the U.S. and other countries. All other trademarks are the property of their respective owners.

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Press Contact:

Katie Neuman
Bite Communications for PlayFirst, Inc.
(415) 365-0470
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Kirem Marnett
PlayFirst, Inc.
(415) 874-2665
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