WWDC 2005, SAN FRANCISCO, CA – June 8, 2005 - PlayFirst, a leading full-service publisher of popular games, today announced the launch of a Macintosh version of its breakaway hit, Diner Dash. Diner Dash, developed by the award-winning studio, gameLab, follows former stock broker Flo as she quits her day job, rolls up her sleeves and grows a fledgling roadside diner into a five star restaurant. Diner Dash is already a hit with online game players; it's held the #1 position and continues to hold a Top 5 spot on all of the major online game sites.

"Diner Dash represents a new generation of popular downloadable games and is a perfect fit for the creative and inventive community of Mac owners," said Edelman. "Mac users can now experience the original animation, fast-paced gameplay and compelling storyline that have made Diner Dash a #1 hit."

"Game designers are increasingly adopting Tiger as a development platform because of its advanced graphics capability, ease of use, OpenGL performance and Xcode development tools," said Ron Okamoto, Apple's vice president of Worldwide Developer Relations. "We're thrilled that PlayFirst has ported its popular Diner Dash game to the Mac for the growing community of gamers who've embraced the Mac platform."

Availability

Diner Dash for Mac is available now from PlayFirst's Web site at www.playfirst.com. All PlayFirst games are available for a free trial before purchase and a full version of the game can be downloaded for $20. Diner Dash is compatible with Macintosh computers running OS X 10.2 and above.

About PlayFirst, Inc.

PlayFirst, Inc. publishes popular games targeted at the mass market through all online consumer platforms. As Internet penetration has grown to 90 million users in the U.S. alone, including 30 million broadband customers, the Internet has become a viable distribution outlet for games. PlayFirst was founded in 2004 by veterans of Internet portals, traditional games publishers and technology firms and received venture funding from Mayfield and Trinity Ventures. To learn more, please visit www.playfirst.com.

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Megan Novak
Alta Public Relations
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